Our 2025-2035 Strategic Plan
At Kitchen Table Advisors, we envision a world where sustainable farmers and ranchers are thriving and valued as important leaders within vibrant, community-based food systems rooted in the equitable distribution of power and resources.
For over a decade, KTA’s role has been to support farmers and ranchers in building their resilience through practical business advising and creating opportunities for equitable access to land, capital, and markets.
What follows is our strategic plan reflecting the wisdom of over 100 conversations with our farmer and rancher clients, programmatic partners, donors, Kitchen Cabinet members, and former and current staff.
Explore our strategic plan via this video overview!
Our 2035 Targets
250
Client businesses or an estimated
1,250 individuals served
$20M
Unlocked in supportive capital
90%
Of clients can access fair capital
80%
Of clients are satisfied with their market
channel mix
50
Clients secure long-term land tenure
50
BIPOC, LGBTQIA+, and women develop
key skills for leadership roles
Our Goals & Strategies Through 2035
#1: KTA client farmers and ranchers are thriving
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Delivering practical business advising
Building strong networks
Building ecosystems collaboratively
#2: Under-resourced farmers and ranchers are valued as important leaders
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Cultivating leadership opportunities
Centering farmer and rancher voices in local, state, national, and institutional policy
Supporting the development of producer-led organizations
#3: Northern and Central California food systems are vibrant, community-based, and rooted in the equitable distribution of power and resources
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Scaling KTA impact in depth and breadth
Building the field
Institutionalizing proven models
#4: KTA has scaled its organizational growth in a way that is intentional and sustainable, and aligned with our values
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Investing in structural resilience
Resourcing the team to be nimble, creative, and adaptive
Creating a fun, connected, and trusting workplace
Current Client Service Areas & Ecosystem Building Projects
The map displays our current client service areas and Ecosystem Building projects alongside our anticipated expansion for our programs in the next decade. In 2025, KTA is supporting 100 farm and ranch businesses within our advising program, representing 500 owners and workers.
Over the next 10 years, we will increase the farmers and ranchers served in our current programmatic regions and also grow into adjacent agricultural regions.
Click each county to learn more.
NUMBER OF CLIENTS PER COUNTY
* Active counties served with no current clients
CORE PROJECTS & LOCATIONS
The locations on the map reflect the primary sites for each of these collaborative projects. Clients who participate in these projects are located throughout the counties we serve.
Land
Finding Farmland, Finding Farmers: Marin County
Rancho Corralitos: Santa Cruz County
Ujamaa Farmer Collective: Yolo County
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Capital
Fondo Solidario: Monterey County
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Markets
Coastside Local Food Hub: San Mateo County
Farmers Market Incubator: Hayward, San Francisco, & Oakland
FEED Cooperative: Sonoma County
Yolo Food Hub Network: Yolo County
